Forward Framework
(412) 463-2126 Free Growth Plan
Discovery · Ad management

Ad Management: the questions we need answered.

Enough to tell you where the budget is leaking before you hire anyone — including us.

Answer it and we produce a free ad account audit — free, yours to keep, and no call required to receive it. Skip anything you don't know; a blank is information too.

22 questions About 10 minutes Ends with a free ad account audit
Not sure this is the right one? The full discovery questionnaire covers every service at once and tells us which is worth doing first. It takes about twenty minutes.

Questionnaires for the other services

Prefer a document? Download the fillable PDF — every questionnaire in one file, typed into and emailed back. Or call (412) 463-2126 and we will work through it together.

Free · No obligation

Ad Management questionnaire

Goes to one strategist, not a list. You can stop and send at any point.

Step 1 of 3
Section 01 · What is running now

Platforms, spend and who holds the keys.

Why we ask. Account ownership and tracking decide whether an audit is possible at all, and whether you can leave any agency cleanly.

If an agency owns them, you cannot take your history with you. Worth checking today.
Section 02 · Tracking, creative and offers

The three things that decide whether spend works.

Why we ask. Most wasted budget is not bad bidding. It is a platform optimising towards the wrong event because nobody told it what a good customer looks like.

This is usually the single biggest lever in a lead-gen account.
Section You · Where to send it

Last section. Then it comes straight to a strategist.

Why we ask. Your answers go to one person, not a list. We reply with the deliverable, not a calendar link.

This one we do need.
This one we do need.
This one we do need.
Not a commitment — it stops us proposing something you would never buy.

We use your answers only to prepare your deliverable. No lists, no reselling. Read our privacy policy.

Next step

Answers in, deliverable out — inside two business days.

Nothing here obliges you to anything. Read what we send, keep it either way, and decide afterwards whether a twenty-minute walkthrough is worth your time.

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No obligation · No contracts to start · Your data is never resold

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